The team transformed the bar area, freezers and branded the promotional bike. Raccoon took the vibe outside into the courtyard space and even branded up the table tennis table.
To raise awareness of the House of Ice Cream, Raccoon also created and installed directional signage and graphics to drive footfall from the station to the parlour.
This pop-up was the perfect way to celebrate National Ice-cream Day, which stretched out across the summer weeks.
The branding was strong and impactful, and the fresh-looking vibe pulled in the crowds and created the wow factor.
It was the perfect, immersive environment for catching up with friends, made only sweeter by the sound of old skool garage…
